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随着经济全球化的发展,中国的国际贸易也越来越发达。要想和外国人做好每一笔生意,必须了解世界各国的文化。国际贸易中跨国的商务谈判在所难免,所以也必须懂得世界各国商人的谈判风格。本研究从语用方式的角度来探讨国际商务谈判,分析国际商务谈判过程、世界各国商人的谈判风格,以增强中国商人在国际贸易中的竞争力。
With the development of economic globalization, China’s international trade is also more and more developed. To do a good job with foreigners in every business, you must understand the cultures of all countries in the world. International trade in cross-border business negotiations is inevitable, it must also understand the negotiating style of businessmen around the world. This study explores international business negotiations from the pragmatic point of view, analyzes the process of international business negotiations and the negotiation style of businessmen from all over the world in order to enhance the competitiveness of Chinese businessmen in international trade.