Novelis is the global leader in the aluminium fiat rolled products segment of the industry with operations on four continents and thus a major, unique supplier to the automotive and beverage packaging OEMs.Novelis leads the industry in the use of recycled aluminium content within its sheet and foil products;capitalizing on the sustainability potential of aluminium as a lightweight, infinitely recyclable metal.This plenary lecture will address the innovations that go hand in hand with industry leading products and processes that will contribute to a sustainable world.