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After the share-trading reform, private placement as a method of payment is greatly sought after. This paper using China Ping An Insurance (Group) Co., Ltd. (hereinafter referred to as "China Ping An") using method of acquisition of the private placement to purchase Shenzhen Development Bank Co., Ltd. (hereinafter referred to as "Deep Development") as an example, to discuss the advantages and disadvantages of private placement. The result is the private placement requiring a prerequisite to become an effective means of acquisition financing.