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科技期刊如何更加合理地适应网络时代读者的需求是目前期刊研究的重点之一。随着网络时代的到来,读者的阅读介质由原来的传统纸质介质变成了现在的数字化介质,信息来源由原来的定时更新变成了现在的随时更新,阅读环境的改变也导致了读者需求的改变。科技期刊的专业性强,阅读受众面窄,阅读所花费的时间相对较长,已经与当今的阅读大环境格格不入。如何通过合理利用现代数字化出版和传播技术,来满足新时代读者的新需求,是科技期刊在网络时代新环境下的一个重要机遇。
How science journals can more reasonably adapt to the needs of readers in the Internet age is one of the focuses of current journal research. With the advent of the Internet age, readers ’reading media has changed from the traditional paper media to the present digital media. The source of information has been changed from the original timed update to the present, and the change of the reading environment has also led to the readers’ needs Change. Sci-tech periodicals are highly specialized, with narrower reading audiences and relatively long reading times, which are already incompatible with today’s reading environment. How to meet the new needs of readers in the new era through the rational use of modern digital publishing and broadcasting technologies is an important opportunity for sci-tech periodicals in the new environment of the Internet age.