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近些年,由于旅游城市的建设、人们休闲意识的提升以及旅游地生命周期的原因,夜间旅游呈现较快发展趋势。夜间旅游开发对于许多旅游地还是较新的领域,在实际开发过程中必须协调有关各方利益。论文通过选取旅游者、旅游经营者、旅游部门以及当地居民作为利益诉求体,在分析相关利益者“博弈”行为的基础上,针对性的提出了夜间旅游开发的目标以及策略。
In recent years, due to the construction of tourist cities, people’s awareness of leisure and the reasons for the life cycle of tourist destinations, nighttime tourism presents a fast development trend. Night tourism development is still a relatively new area for many tourist destinations and the interests of all parties concerned must be coordinated in the actual development. By selecting tourists, tour operators, tourism departments and local residents as the appellation of interest, this paper puts forward the goals and strategies of nighttime tourism development on the basis of analyzing the behavior of stakeholders “game ”.