Study on Preference Emotion of Silk Dress Based on Cognitive Psychology

来源 :The 12th Asian Textile Conference (第12届亚洲纺织会议暨2013年纺织学术年会) | 被引量 : 0次 | 上传用户:Blue0220
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In this paper, it took 14 kinds of silk dress as the objects, and cognitive psychology as the theoretical basis, Analyzed consumers cognitive and preference for silk dress with different texture, color, design and style through/by the cognitive behavioral approach.
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