互联网的出现使得新闻的出口(news outlets)越来越多元化,网络新闻因为有更新速度快、无严格“把关”等特点而产生了更高的自由度和随意性。新闻记者的工作结构在网络环境影响下变得更加复杂、更具有挑战性。本文主要探讨在虚拟社区环境下,新闻记者应具备怎样的专业素养,与之在使用过程中存在的问题,进行了调查研究,并在研究的基础上,提出了新闻记者专业素养提升的策略,从而增强新闻记者在虚拟社区环境下的交流。 With the advent of the Internet, news outlets are becoming more and more diverse. Internet news has a higher degree of freedom and arbitrariness because of its fast update speed, no strict “gatekeeper” and other features. The working structure of journalists has become more complex and challenging under the influence of the network environment. This paper mainly discusses what kind of professionalism a journalist should possess under the environment of virtual community and conducts an investigation and study on the problems that exist in the course of using the journalist. Based on the research, this article puts forward a strategy to enhance the professionalism of journalists, Thus enhancing journalists’ communication in a virtual community environment.