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如果说2000年是网络年的话,2001年无疑可以称之为媒体年。国内市场上,“中视股份”、“电广传媒”、“歌华有线”、“东方明珠”、“赛迪传媒”等媒体概念股风头正劲。国外媒体巨鳄,如AOL时代华纳、维亚康姆、新闻集团之流,纷纷通过投资乃至收购的途径抢滩中国。新近传出的美国在线与联想准备联手打造“中国在线”更是将媒体热推上一个新的高峰。有人说:传媒是中国最后一个可获暴利的行业。也有业内人士说:下一个泡沫就是传媒。也许两者并不矛盾,在媒体市场迅速扩张的今天,利润与风险总是并存的。
If 2000 is the Year of the Internet, then 2001 can undoubtedly be called the media year. In the domestic market, media stocks such as “China Investment Corporation”, “Guang Guang Media”, “Gehua Cable,” “Pearl of the Orient,” and “CCID Media” have enjoyed strong momentum. Foreign media giants, such as AOL Time Warner, Viacom, and News Corporation, have taken China through investment and acquisition. Recently came the United States online and Lenovo preparations together to create “China Online” is the media hot to a new peak. Someone said: The media is China’s last profitable industry. Insiders also said: The next bubble is the media. Perhaps the two are not contradictory. With the rapid expansion of the media market, profits and risks always coexist.