经过20多年的经济改革,我国社会主义市场经济新体制的雏形已渐渐清晰,市场经济规律的作用已越来越明显。市场是企业从事营销的场所,是企业经营必须透彻研究的对象,只有洞悉市场,了解市场现状和发展的性质,掌握市场为什么会产生如此的变化和将会怎样变化,才能把握市场活动的脉膊,以市场为导向,指导企业的生产和经营活动。 After more than 20 years of economic reforms, the embryonic form of China’s new system of socialist market economy has gradually become clear, and the role of market economic laws has become increasingly apparent. The market is the place where companies engage in marketing, and it must be a thorough study of business operations. Only when they understand the market, understand the current market conditions and the nature of development, can they grasp why the market will undergo such changes and how it will change in order to grasp the pulse of market activities. Market-oriented, guiding the company’s production and business activities.