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短信产品作为网站现金收入的主力产品为2002年的财务报表增色不少,与此同时,各网站的短信产品却呈现出严重的趋同现象。以文本短信产品为例,由于其可模仿性强,短信写手数量有限、原创力量薄弱,从而导致文本短信的抄袭事件屡屡出现。“产品常新,企业长青”,只有不断进行产品创新,才能保持企业竞争力。下面我们就从创新的角度,尝试着对网站短信产品的演变进行概括和总结。
SMS products as the main cash income of the site for the 2002 financial statements to enhance a lot, at the same time, the site’s SMS products have shown a serious convergence phenomenon. Text messaging products, for example, because of its strong imitability, a limited number of SMS writers, original power is weak, resulting in text messaging plagiarism frequently appear. “Products are new, Evergreen,” and only continuous product innovation, in order to maintain their competitiveness. Here we from an innovative point of view, try to summarize and summarize the evolution of Web site SMS products.