论文部分内容阅读
工商管理专业在我国高等教育中的办学历史较长、较成熟,其应用性很强,但同时也面临特色不够鲜明、知识较庞杂的问题。如何结合应用技术大学的办学定位将工商管理专业建设成为特色专业,是本文要探索的问题。本文在分析我国应用型工商管理专业存在问题的基础上,从专业定位、人才培养模式、课程建设、师资队伍建设、教学条件保障等方面提出了应用技术大学工商管理特色专业建设的思路和措施。
The history of business administration in our country’s higher education has a long history and is relatively mature. Its application is very strong. However, it is also faced with the problems of not distinctive features and complicated knowledge. How to combine the university of applied science and technology orientation to build business administration into a specialty, is the problem to be explored in this article. Based on the analysis of the existing problems of applied business administration in our country, this paper puts forward the ideas and measures of constructing specialized business administration in applied science and technology from the aspects of professional orientation, personnel training mode, curriculum construction, faculty building and teaching condition guarantee.