编者按：“引厂入店”早已不是个新鲜的话题，而如今，这一营销方式带来的诸多影响，却着实让业内人士啼嘘感叹──进入春节旺销佳季，中国的鞋业市场却出现了一大怪圈。一边是厂家、商家因供过于求和竞争在拼命打折、降价促销，一边消费者却为买一双好鞋而烦恼，这是眼下鞋类 Editor’s Note: “Introduction to the factory into the store” is not a fresh topic, and now, many of the impact of this marketing approach, but it really sigh sigh to the industry ─ ─ into the Spring Festival sales season, China’s footwear market There has been a big circle. On the one hand, manufacturers, businesses due to oversupply and competition desperate to discounts, price promotions, while consumers are worried about buying a pair of good shoes, this is now the footwear