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第七届中国报刊广告大会暨2013-2014中国报刊广告投放价值排行榜发布会,日前在武汉结束。作为2014中国(武汉)期刊交易博览会重要组成部分,本次大会吸引了来自全国百余家报刊社(集团)领导、知名广告主和4A广告公司代表、业界精英200余人,在为期两天的会议中共同研讨了面对传媒发展新趋势,报刊如何发挥自身优势推进与新兴媒体融合跨界,抓住新机遇主动出击,彰显平台经营优势等重大课题。
The Seventh China Press Conference and 2013-2014 China Newspaper Advertising Value Ranking Conference, recently concluded in Wuhan. As an important part of China (Wuhan) Journal Trade Expo 2014, this conference attracted more than 200 leaders from over 100 newspaper and periodicals (group) leaders, well-known advertisers and 4A advertising companies in the country. During the two-day conference They jointly discussed major issues such as facing the new trend of media development, how newspapers and periodicals exert their own advantages to promote cross-border integration with emerging media, taking the initiative to seize new opportunities and highlighting the advantages of platform management.