文化是民族生存和发展的重要力量。在全球竞争新格局下,文化软实力,亦是核心竞争力。今日世界的文化竞争,不止是文学和电影、音乐厅和歌剧院,企业日渐成为国家和地区文化的有力代表。最近,国家提出上海作为“全球城市”的未来新定位,这意味着上海着力推进在四个中心建设与科创中心建设的同时,必须提升文化之都的功能。在跨界交融的今天,文化领域,上海国企不仅不能缺席,更应向前迈进,勇立潮头。随着越来越多中国企业发展壮大,站上国际竞 Culture is an important force for the survival and development of the nation. Under the new pattern of global competition, the soft power of culture is also the core competitiveness. The cultural competition in today’s world is not limited to literature and movies, concert halls and opera houses. Enterprises have increasingly become strong representatives of national and regional cultures. Recently, China proposed that Shanghai be the new location of the “global city” in the future. This means that while Shanghai is making every effort to promote the construction of a four-center and a center for science and technology innovation, it must enhance its function as a cultural capital. In today’s cross-border blend, in the field of culture, not only can state-owned enterprises in Shanghai be absent, they should also move forward and brave the forefront. As more and more Chinese enterprises grow and develop, stand on international competitions