大客户的管理在其他行业的应用比较成熟,对于安防行业而言,众多的外资安防企业比较重视这个概念,而国内大多数安防企业由于规模小、竞争激烈,只是将大客户管理作为一项营销的战术,还没有上升到一个战略的高度。笔者在本文中和读者分享了两家著名企业的大客户管理理念,并对国内安防企业应当如何有效管理大客户进行了探讨。 Large customer management in other industries more mature, for the security industry, many foreign security companies pay more attention to this concept, and most domestic security companies because of their small size, fierce competition, but the big customer management as a marketing The tactics have not risen to a strategic height yet. In this paper, I share with the reader the concept of VIP management of two famous enterprises, and discuss how to effectively manage VIP clients in domestic security companies.