在白酒行业的“草原”上有三种动物:狮子——白酒巨头;豹子——白酒巨头的强势买断品牌;土狼——区域化的老名酒。三种动物之中,土狼对成功的强烈渴望、面对挫折的执着和忍耐、面对多变环境的适应和求生能力以及不惜代价集体作战的方式都向狮子证明:这是凶猛而难缠的对手。 In the “grassland” of the liquor industry, there are three kinds of animals: lions - liquor giants; leopards - strong brands of liquor giants buyout brands; coyotes - regional old wines. Among the three animals, the Coyote’s strong desire for success, its persistence and patience in the face of setbacks, its ability to adapt to and adapt to changing circumstances, and its collective warfare at all costs prove to the lion that it is fierce and difficult to handle. Opponents.