随着大数据时代的到来,传统的会展服务方式面临着考验,会展大数据问题需要精细的数据挖掘为我们提供有用的信息。在建立大数据平台背景下,本文从大数据时代会展业的变化和会展服务的研究现状出发,在数据挖掘对会展服务影响的基础之上,提出了建立新型会展服务平台体系的方法。 With the advent of the big data era, the traditional way of exhibition services is confronted with challenges. The large-scale exhibition data problems require sophisticated data mining to provide us with useful information. In the background of establishing big data platform, based on the change of convention and exhibition industry during the era of big data and the research status quo of exhibition services, this paper puts forward a method of establishing a new exhibition service platform system based on the impact of data mining on exhibition services.