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在低靡的市场环境下,有这样一些企业,他们审时度势,时刻关注国内外市场形势变化,见解深刻;他们沉稳冷静,“知己知彼”地制定符合自身需要的市场策略,应对得当;也正是他们——洛建、三一重机、科泰重工等业内少有的几家企业在2012年上半年实现逆势上扬。请随本刊一窥他们行业困局下的破解之道。《工程机械》:您如何评价2012年上半年洛建压路机的销售表现?谢华:在如此低迷的市场条件下,洛建压路机市场占有率逆势增长2个百分点,大型压路机出口增长迅猛,行业排
In the depressed market environment, there are some enterprises who take stock of the situation and pay close attention to the changes in the domestic and international markets with profound insights. They are calm and calm, and they make their own market strategies appropriate to the needs of their own. They - Luojian, Sany Heavy Machinery, Ketai Heavy Industries and other rare industries in the first half of 2012 to achieve contrarian rise. Please follow the magazine to find out the solutions to their industry dilemma. Construction Machinery: How do you evaluate the sales performance of Luoyang Roller in the first half of 2012? Xie Hua: In this sluggish market, the market share of Luoyang Roller was contrarian by 2%, the export of large rollers grew rapidly, and the industry row