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忽如一夜春风来,千报万报电商开。中国报商联盟成立不到两年,成员单位超过200家,俨然已成为中国传媒圈第一大商业联盟。去年以来,多家报社纷纷开设“微商城”版面;“钱报有礼”“温都猫”“每日报到”等各类电商平台也竞相上线,销售商品大到房产汽车,小到瓜果蔬菜,很快成为本地市民线上购物的首选。面对广告发行等传统主业断崖式下滑,跨界经营成为报业新的增长点。报纸发行受
Suddenly as a spring breeze, thousands of newspaper reported that electricity providers open. For less than two years, China Newspaper and Franchise Association has set up more than 200 member companies and has become the largest commercial alliance in the Chinese media circle. Since the beginning of last year, a number of newspaper companies have set up “micro-mall” layouts; various kinds of e-commerce platforms, such as “newspapers and gifts”, “warm cats”, “daily reports” To the real estate car, small fruits and vegetables, will soon become the first choice for local residents online shopping. In the face of the cliff-slip of the traditional main business such as advertising and distribution, cross-border operation has become a new growth point for the newspaper industry. Newspaper distribution subject