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公益与众筹相结合,同时引用互联网技术,能够汇聚社会力量和资源精准扶助,体现出公益高效和金融普惠的价值。此时,公益众筹平台应当提高募资效率及花费账目透明度,满足公众对于公益项目透明化的要求。由此形成的公益市场信用机制和责任机制,将对改变饱受诟病的中国网络慈善的形象,解决公益组织筹资难等问题,促进整个社会公益事业的创新氛围有着示范和借鉴意义。
The combination of public welfare and crowdfunding while referring to Internet technologies can bring together the social forces and resources to accurately support and reflect the value of public service efficiency and financial inclusion. At this point, the public crowdfunding platform should raise the efficiency of fund-raising and account transparency, and meet the public’s requirements for the transparency of public welfare projects. The resulting public-interest market credit mechanism and accountability mechanism will exemplify and serve as a reference for changing the image of China’s network philanthropy which has been criticized, solving the problem of financing public welfare organizations, and promoting the innovation atmosphere of public welfare undertakings as a whole.