论文部分内容阅读
看到广告上方的公司logo时,就很容易联想到日本丰田近期在全球范围内的大规模召回,而这一广告,正是丰田公司出现巨大公关危机时的举措之一。
When you see the company logo above the ad, it is easy to think of Toyota’s recent large-scale worldwide recall, which is exactly one of Toyota’s moves in the wake of the huge public relations crisis.