在市场经济条件下,有竞争就会有招、投标机制。近些年来,随着招、投标机制迅猛进入保险实务领域,怎样撰写高质量的保险投标书,增强投标人的竞争力,已成为保险应用写作研究中一个具有重大现实意义和紧迫性的课题。笔者谨以此文抛砖引玉。 Under the market economy, there will be competition and bidding mechanism. In recent years, with the rapid entry of bidding and bidding mechanisms into the realm of insurance practice, how to write high-quality insurance bids and enhance the competitiveness of bidders has become a topic of great practical significance and urgency in the study of insurance application writing. I would like to start with this article.