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互联网在给人们的生活带来便利的同时,也容易因为其虚拟性、开放性而形成网络舆情危机,其呈现“罗宾汉情结”现象、“蝴蝶效应”现象、“群体极化”现象、“塔西佗陷阱”现象,这些都给政府管理带来挑战。对此,政府应重视社会民生,塑造良好形象;积极处理危机,赢取民众信任;管好地方论坛,控制负面舆论;加强法制建设,净化网络空间。
Internet brings convenience to people’s life, but also tends to form network crisis of public opinion because of its virtuality and openness. It presents “Robin Hood Complexity”, “Butterfly Effect” phenomenon, “polarization of groups ”Phenomenon, “ Tacitus trap ”phenomenon, which are brought to the government management challenges. In this regard, the government should attach importance to people’s livelihood, create a good image; actively deal with the crisis and win the trust of the people; manage local forums to control negative public opinion; and strengthen the legal system to purify cyberspace.