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当前,气象新闻在报纸中的地位逐渐升温,许多报纸通过开辟气象新闻专版吸引读者。经过几年实践,气象专版由简单复制到自主创新,将天气信息与报纸版面艺术相结合,成为读者喜爱的本土化新闻产品。如何突破自身发展困境,利用和借助各种资源与传播手段提升气象专版质量,值得认真探讨。
At present, the status of the weather news in the newspaper is gradually warming up, and many newspapers attract readers by opening up the special edition of the weather news. After several years of practice, the meteorological special edition copied from simple to independent innovation, the weather information and newspaper layout art, readers favorite local news products. How to break through its own development dilemma, make use of and utilize all kinds of resources and means of communication to enhance the quality of meteorological special edition is worth to be seriously explored.