一个困惑摆在了电视传媒业者的面前:制作手段丰富了,可是做节目却越来越难了;设备更新了,可是节目创新更是越来越难了。症结何在?党的十六届三中全会为本世纪我国的发展战略明确提出其指导思想:“坚持以人为本,树立全面、协调、可持续的发展观,促进经济社会和人的全面发展。” A perplexed television television industry in front of: rich production methods, but it is more and more difficult to do the show; equipment updated, but program innovation is more and more difficult. The crux of the matter? The Third Plenary Session of the 16th CPC Central Committee has explicitly put forward its guiding principle for our country’s development strategy for this century: “Adhering to the people-centered principle, establishing a comprehensive, coordinated and sustainable development concept and promoting the all-round economic and social development.”