论文部分内容阅读
导游员管理工作是一个复杂而不断发展的系统工程,政府组织及非政府组织支撑着这个系统工程高效有序运行。当前,国内导游员管理还存在一些问题和不足。本文从公共管理的视角,选取旅游业发展较成熟的桂林市的导游员管理的实例,分析政府组织和非政府组织在导游员管理中的重要作用,梳理存在的问题,探讨进一步加强导游员管理、促进旅游业发展的对策。
The management of tour guides is a complex and continuous development of systems engineering. Government organizations and non-governmental organizations support the systematic and efficient operation of this system. At present, there are still some problems and deficiencies in the management of domestic tour guides. This article from the perspective of public administration, select tourism management more mature Guilin tour guide management examples, analysis of government organizations and non-governmental organizations in the management of tour guides play an important role in sorting out the existing problems and explore further enhance the management of tour guides , To promote the development of tourism industry.