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随着旅游的大众化,消费水平的整体提高,越来越多的年轻人以自驾游散客的方式出行,导致以团体游为主的旅行社将面临改革。为了应对这种变化,促进旅游业的健康发展。必须使旅游业和信息化相结合。通过对遵义市旅游业现状以及问题的分析,运用智慧旅游的相关理论为其发展提供建议,并充分考虑到旅游主体-人的主观感受和个性化需求的满足。本文从满足人的个性需求和精神体验的角度出发,实现以人为本和智慧旅游的完美结合,为建设遵义智慧旅游提供新思路。
With the popularization of tourism and overall improvement of consumption level, more and more young people travel by means of traveling by car and driving themselves, which will lead to the reform of travel agencies focusing on group tours. In order to cope with this change, promote the healthy development of tourism. Tourism and information must be combined. Through the analysis of tourism status quo and problems in Zunyi City, the author applies the relevant theories of wisdom tourism to provide suggestions for its development, and fully takes into account the subjective feelings of tourists and the satisfaction of individual needs. From the perspective of satisfying the individual needs and spiritual experiences, this paper realizes the perfect combination of people-oriented and wisdom tourism, and provides new ideas for the construction of Zunyi wisdom tourism.