“文化殖民”是20世纪70年代西方学者提出的一个概念。从狭义上说,是指冷战结束之后,西方发达国家凭借经济全球化的势头,运用影视、广告、音乐、书籍、时尚、慈善、旅游、奖项、餐饮等合法手段,把自己的意识形态、价值观念、生活消费方式、社会政治理念等隐蔽地渗透到他国,跟他国建立一种精神上的支配关系,最终达到奴化他国民众、改变他国政权性质的目的,使自己不费一枪 “Cultural Colonization” is a concept put forward by Western scholars in the 1970s. In a narrow sense, it means that after the end of the Cold War, the western developed countries have used their legal means of film and television, advertising, music, books, fashion, charity, tourism, awards, and catering to take advantage of the momentum of economic globalization and put their own ideology and value Concepts, ways of living and consumption, and social and political ideas have percolatedly infiltrated other countries and established a spiritual dominance relationship with other countries so as to eventually achieve the goal of enslaving other countries and changing the nature of other countries’ regimes, so as not to cost one shot