论文部分内容阅读
最近,海尔集团首席执行官张瑞敏在多个场合透露,海尔集团大力向互联网时代转型并裁员。这则消息引起舆论高度关注。海尔此次裁员似乎并非经营压力所致。2013年,海尔实现利润上百亿元,增速高达20%。2014年,海尔业绩仍然发展平稳。那么应该怎样理解海尔的主动裁员之举呢?张瑞敏和笔者最近的一次私人通信或许透露了其中的动因。在信中,张瑞敏写道,对于成功的企业,“最大的风险是不变,要么自杀重生,要么他杀淘汰,海尔选择的是我们的价值观基因决定的自杀重生。”作为改革开放后发展起来的第一批企业,海尔无疑是最具有生命力的代表之一。常言道,失败是成功之母,但是对于成功者,成功也会是失败之母。纵观中外历史上倒掉的成功企业,绝大多数“死因”恰
Recently, Zhang Ruimin, chief executive of Haier Group, revealed on various occasions that Haier Group is making great efforts to shift to the Internet era and lay off employees. This news has aroused the media attention. Haier’s job losses do not seem to be caused by the pressure. In 2013, Haier achieved profits of tens of billions of yuan, an increase of 20%. In 2014, Haier’s performance remained stable. So how do you understand Haier’s initiative to lay off the move? Zhang Ruimin and the author of a recent private communication may reveal one of the motivation. In his letter, Zhang Ruimin wrote that for the successful enterprises, “the biggest risk is the same, either suicide rebirth, or he killed and eliminated, Haier chose our value genes to decide the suicide rebirth.” “As the reform and opening up after the development The first batch of enterprises, Haier is undoubtedly one of the most viable representatives. As the saying goes, failure is the mother of success, but for success, success will also be the mother of failure. Throughout the history of successful Chinese and foreign enterprises, the vast majority of ”cause of death" just