在当前超强竞争时代,企业在各个领域、各个层面上都存在着竞争,企业之间的竞争已经超越了传统的产品与产品之间的竞争,表现出不同的层次感。与此相应,企业的竞争优势也超越了传统的产品——市场层面的优势,呈现出明显的层次结构。因此,分析和构建各个层面上的竞争优势,对于建筑 In the current era of super-competitive, enterprises in all fields, all levels of competition exist, the competition between enterprises has gone beyond the traditional competition between products and products, showing a different level of flu. Correspondingly, the competitive advantage of enterprises also surpasses the advantages of the traditional product-market level, showing a clear hierarchy. Therefore, the analysis and construction of all levels of competitive advantage for buildings