“索尼用比较直观的西洋镜再现艰深技术的作用原理,符合了广告界‘越简单的东西越有冲击力’的黄金法则。”在旧上海的弄堂口或老北京的胡同外,经常会有一群孩子围在一个大箱子前,透过上边的放大镜孔聚精探看里边的外国风俗图片,这玩意儿上海人称之为西洋镜,北京人叫其拉洋片。时空转换,当科技获得飞跃发展,人们早已对百年前的惊喜不屑时,从第一台袖珍式晶体管收音机到第一台随身听Walkman,再 “Sony with more intuitive mirror to reproduce the principle of the role of technology, in line with the advertising industry ’the more simple the more impact the golden rule’ ” In the old alley or the old alley in Beijing, often There will be a group of children in front of a big box, looking through the magnifying glass hole above to see the inside of the foreign custom pictures, this stuff Shanghai called the diorama, Beijingers call their foreign films. Time-to-space conversion, when the technology has been leapfrog development, people have long been on the surprise of a hundred years ago, from the first pocket-sized transistor radio to the first walkman Walkman, and then