论文部分内容阅读
习近平总书记在党的新闻舆论工作座谈会上的重要讲话中强调,“提高新闻舆论工作能力水平,推动融合发展是必由之路。”在媒体融合的大潮中,微信公众号作为媒体融合的重要平台,已经充分展现出移动互联网传播的重要特性和强大影响力。笔者从新闻采编的角度,就微信公众号如何提升规范信息传播水平,有效推进媒体融合,准确引导社会舆论,作一些粗浅的探讨。一、微信公众号简述
In his important speech at the symposium on the party’s press work, General Secretary Xi Jinping emphasized that “it is necessary to improve the ability of the media to work in order to promote integration and development.” In the tide of media convergence, we believe the public number of WeChat is an important part of media convergence Platform, has fully demonstrated the important characteristics of mobile Internet communications and strong influence. From the angle of news gathering and editing, the author makes some superficial discussions on how WeChat public number can promote the standardization of information dissemination, effectively promote media convergence and guide social public opinion accurately. First, micro-channel public number brief