家电业是中国目前最成熟、市场化程度最高的行业。世纪之交,面对国内竞争日趋激烈的市场,面对中国即将加入WTO,中国家电生产企业和流通企业都在思考着一个问题:如何在新世纪将企业做大、做好。龙年岁末,作为中国家电流通企业的巨头——苏宁电器集团提出了一个几乎让业内膛目的目 The home appliance industry is currently the most mature and most market-oriented industry in China. At the turn of the century, in the face of increasingly fierce domestic competition in the face of China’s imminent accession to the WTO, Chinese home appliance manufacturers and distribution companies are pondering a question: How to make the company bigger and better in the new century. At the end of the year of the Year of the Dragon, Suning Appliance Group, the giant of China’s home appliance circulation enterprises, proposed a project that has attracted the industry’s attention.