对代理商的管理服务确实需要研究。那么,代理制为什么会成为我国家电行业的主体?对这个问题,老傅谈谈自己的看法。对于直营,由于由厂家直接进行市场运营,保证了更强的执行力。这是直营模式的优势,风险也许会小一些。而代理制有其自身的特点,它承担了资金平台的作用,包括在电商时代。如果直营,将分流包括生产制造的资金和资源。从一些品牌在市场的实际运营情况来看,特别是有些外资品牌曾经在国内取消了终端重要代理商,全部直营,结果仅仅 Management services to agents do need research. So, why the agency system will become the subject of China’s home appliance industry? On this issue, the old Fu talk about their own views. For direct sales, due to direct marketing by the manufacturers to ensure a stronger execution. This is the advantage of direct mode, the risk may be smaller. The agency has its own characteristics, it assumed the role of funding platform, including the electricity supplier era. If Direct, will divert production and manufacturing funds and resources. From some brands in the actual operation of the market point of view, in particular, some foreign brands have in the country canceled the terminal of the major agents, all Direct, the result is only