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随着新媒体技术以及信息产业的发展,大量的国内外信息图形设计作品被置入到我们的视野,其表现思维也被广泛应用在现代设计之中。作为互联网大背景下的衍生品,其表现形式日新月异,但并未形成明晰的风格语言和成熟的理论体系,其表现形式研究也有待在思维层面和视觉层面展开。作为一种视觉语言的传达方式,本文主要从信息传达以及视觉呈现角度出发,结合时代发展的形式,从用户体验的角度重新审视信息设计的问题意识、创造性思维以及信息图形表现形式在新媒体时代存在的价值。
With the development of new media technology and information industry, a large number of domestic and foreign information graphic design works have been put into our field of vision, and their performance thinking has also been widely used in modern design. As a derivative under the background of the Internet, its manifestations are changing with each passing day, but it does not form a clear style of language and a mature theoretical system. The study of its manifestations needs to be done at the thinking level and the visual level as well. As a way to convey visual language, this paper reexamined the issue awareness, creative thinking and graphic representation of information design from the point of view of user experience from the perspective of information delivery and visual presentation in the new media age Existence value.