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“恒源祥,羊!羊!羊!”耳熟能详的广告词。 2003年元旦刚过,我去采访“恒源祥”老总刘瑞旗。从一家只有180多平方米的小商店起家,在不到10年时间里,在他的精心策划下,绒线年产量突破万吨,一举成为世界闻名的绒线产销基地。“恒源祥”也被国家认定为中国驰名商标。这位统帅究竟是怎样一位人物?带着几分好奇,我踏入了金陵东路的一艟办公楼中的总经理办公室。出现在我面前的这位国内有影响力的商业奇才,似乎比传说中少了几分意气风发,而多了几分沉稳与执着。他思维敏捷,博学多才,这是他给我的第一感觉,很快这种印象逐渐演变为鲜活的文字。
“Heng Yuan Xiang, sheep! Sheep! Sheep” familiar ad. New Year's Day just passed in 2003, I went to interview “Heng Yuan Xiang,” CEO Liu Ruiqi. Starting from a small shop with an area of more than 180 square meters, in less than 10 years, under his careful planning, the annual output of cashmere has exceeded 10,000 tons and became a world famous cashmere production and sales base in one fell swoop. “Hengyuanxiang” has also been recognized as China's well-known trademarks. With such a curiosity, I stepped into the general manager's office in an office building at Jinling East Road. The influential business genius in front of me seems to be a little less spicy than legend and more calm and persistent. His quick-witted, learned and versatile, this is his first feeling to me, and soon this impression evolved into a vivid text.