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媒体策划也可以创意得石破天惊。无处不在的iPhone已经让联通股价更上一层楼。11月20日,这注定将是中国户外广告史上又一值得被记录的一天。在全国主要大城市,留意户外广告的人士就会发现,一夜之间城市候车亭、地铁站、路牌、车体等等户外媒体上齐刷刷地刊载上了一个广告——联通iPhone广告。
Media planning can also be amazing ideas. The ubiquitous iPhone has made Unicom’s share price soaring. November 20, this is destined to be another worthy recorded day in the history of outdoor advertising in China. In the major cities of China, people who pay attention to outdoor advertisements will find that an overnight advertisement of city bus shelters, subway stations, street signs, bodywork and other outdoor media carries an advertisement - Unicom iPhone advertisement.