投融资体制创新对于我国在加入世界贸易组织的情况下,增强传媒实力,更好地参与国际传播竞争,具有极为重要的意义。一、“入世”对我国传媒的影响我国作为发展中国家,“入世”以后可以暂时不开放新闻业,但是几年后新闻业逐步开放的承诺表,终归要制定出来。特别是这一挑战。伴随着以互联网为代表的传播新技术的挑战同时存在,就使得信息全球化难以阻挡。随 The innovation of investment and financing system is of great significance to China in joining the World Trade Organization, enhancing media power and participating in the international dissemination and competition. Impact of China’s WTO Entry on China’s Medium As a developing country, China’s accession to the WTO can not temporarily open up the news industry after its entry into the WTO. However, the promised table that the journalism will gradually be liberalized a few years later will eventually be formulated. Especially this challenge. With the challenge of spreading new technologies represented by the Internet at the same time, it is hard to stop the globalization of information. With