连锁商店,是一种现代商业的经营方式和组织形式,从它的产生到发展已有一百多年的历史,当前在欧洲、美国、日本、新加坡、香港、台湾等国家和地区,连锁经营已成为零售业普遍采用的经营方式。我国连锁商店起步于九十年代初,经过短短的几年时间,连锁商店已呈现迅猛发展的趋势,尤其在沿海经济发达地区和我国大中城市,如广州、上海、北京等城市已走在全国 Chain store is a modern business management mode and organization form. It has a history of more than 100 years from its generation to its development. Currently, it operates in Europe, the United States, Japan, Singapore, Hong Kong, Taiwan and other countries and regions. Has become a common practice in the retail industry. China’s chain stores started in the early 1990s. After a short period of several years, chain stores have shown a rapid development trend, especially in coastal economically developed areas and large and medium-sized cities in China, such as Guangzhou, Shanghai, and Beijing. National