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“正本清源,无限精彩”是高度营销咨询机构给新科奇生物公司的保姿祛斑胶囊做的营销传播标语。此语一出,客户便表现出极大的兴趣;等我演示完整个提案后,全场一致通过,真是意想不到的顺利!保姿上市后,品牌广告语“保姿30天,做不一斑女人”也立即成为一道记忆亮点并伴随保姿风靡各大商场药店。功夫不负有心人,令我们感到十分欣慰。作为专案小组的负责人,我把我们组近两个月的调查思考等工作全程纪录了下来,一是因为自己习惯在每次提案之后要给一个总结;二来可作抛砖引玉之用。
“The original source, unlimited wonderful ” is a marketing advisory body to the new Cochi biological company’s Bao Zi Quban capsules made marketing communication slogan. This language came out, the customer showed great interest; until I demonstrated the entire proposal, the audience unanimously passed, it is unexpectedly smooth! Postponed listed, the brand advertising language “posture for 30 days, do not Spotted woman ”also immediately became a memory highlight and attachement swept the major shopping malls pharmacy. Hard work pays off, we feel very pleased. As the head of the ad hoc group, I recorded the entire investigation and consideration work of our group for nearly two months. First, I used to give a summary after each proposal; second, I could use it as a guide.