许多年轻人怀揣创业梦想、踌躇满志,但却苦于摸不着门径——既没有足够的创业资金,又没有相关的人脉资源,更缺乏科学的创业理念。最终在残酷的现实面前不得不低头,寻找一份平稳的工作养活自己,安于现状,激情与梦想渐渐消磨殆尽。本刊针对年轻人对创业的渴望,与营销专家刘克亚合作开设此栏目,旨在帮助年轻朋友用最小的成本,创造最多的财富。本期刘克亚将用一位美国干洗店传奇商人的经历与大家分享锁定终生客户的三个简单步骤。 Many young people are full of entrepreneurial dreams and are full of ambitions, but they are struggling to find a way out - neither enough venture capital, nor related human resources, but also a lack of scientific entrepreneurial ideas. In the face of cruel reality, they had to bow their heads, find a stable job to feed themselves, and be content with the status quo. Passion and dreams gradually wear off. This publication aims at young people’s desire to start a business, and cooperates with marketing expert Liu Keya to set up this column. It aims to help young friends to create the most wealth with the lowest cost. In this issue, Liu Keya will use the experience of a legendary American dry cleaner legend to share three simple steps to lock up a lifetime customer.