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近年来,中国对外贸易迅猛发展,与各国的交流合作日趋频繁,因而使得具有专业商务和外语知识能力的复合型人才备受企业青睐。然而,就业的毕业生总会与用人企业单位在能力的需求上发生冲突,在校期间,如何通过有效锻炼成为能够满足市场能力需求的商英专才变得尤为重要。就如何理解以就业为导向的商务英语应用能力做了阐释,从用人企业的调查中总结出商英就业能力标准是怎样的,以及需具备的素质是什么,并且针对专业的听说读写和商务等知识的能力需达到怎样的程度做了具体详细说明,提出了相应的改革策略。
In recent years, with the rapid development of its foreign trade and ever-increasing exchanges and cooperation with other countries, the composite talents with professional business and knowledge of foreign languages are favored by enterprises. However, the employment of graduates always conflicts with the employers’ ability needs. It is particularly important to be able to effectively become the professional who can meet the needs of the market ability while in school. On how to understand the employment-oriented business English application capabilities explained, from employing enterprises survey concluded that the British employment standards and what is required, and for professional listening and speaking and writing and Business and other knowledge of the ability to achieve what extent to do a specific detailed description, put forward the corresponding reform strategy.