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3月12日,约翰·奈斯比特携夫人出现在IBM2003论坛北京会场上。奈斯比特,这个名字许多中国人都不陌生,1982年令奈斯比特一炮走红的《大趋势》在中国亦有广泛的读者,他与另一位“未来学大师”阿尔文·托夫勒的《第三次浪潮》一起,几乎是国门初开之时新一代知识分子的必读书目。回忆当年,还有读者记得由新华出版社翻译出版的这本书,装帧简单,书价便宜,大概不到一元钱。然而就是这样貌似平凡的一本书,提出了“信息经济”的概念,而当时的世界还没有通用的PC机,没有手机,没有万维网(WWW)。自《大趋势》以来,未来一直是奈斯比特作为一个经济学家和哲学家关注的中心。他最新的著作《High Tech HighTouch》在1999年秋面世,而且已经在17个国家出版。他目前正在写作下一本书——《A World Between Eras》(时代交替中的世界)。
On March 12, John Nesbitt brought his wife at the IBM2003 Forum Beijing conference. Nesbitt, many Chinese people are no strangers to this name. In 1982, the “big trend” that caused Naisbitt to hit a big hit was also widely read by readers in China. He and another “master of futurology” Alvin Toto With the “third wave” of Freudenberg, it is almost a necessary reading for a new generation of intellectuals when the country first opened. Memories of the year, there are readers remembered by the Xinhua Publishing House translated the book, a simple binding, cheaper books, probably less than a dollar. Yet such a seemingly ordinary book raises the notion of “information economy,” when the world did not have a universal PC, no cell phone and no World Wide Web (WWW). Since the “Megatrends,” the future has been the focus of Naisbitt’s attention as an economist and philosopher. His latest book High Tech HighTouch was released in the fall of 1999 and has been published in 17 countries. He is currently writing his next book, A World Between Eras.