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高端学术专著的出版有助于出版社提升形象、树立品牌。本文以2013年国家出版基金项目、国家“十二五”重点出版物《现代针刺组学》一书的策划出版为例,介绍了精品科技专著策划出版的经验与体会。
The publication of high-end academic monographs helps publishers enhance their image and establish a brand. Taking the planning and publication of the book “Modern Acupuncture Group Study”, a national publication fund project in 2013 and a national key publication of “the Twelfth Five-year Plan” as an example, this paper introduces the experience and experience in the planning and publication of fine science and technology monographs.