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产业集群是区域品牌形成和传播的基础,区域品牌是提升产业集群的重要手段。本文基于LC理论分析了产业集群与区域品牌互动机理,以推进产业集群区域品牌的长足发展。
Industrial cluster is the foundation of regional brand formation and dissemination. Regional brand is an important means to enhance industrial cluster. Based on LC theory, this paper analyzes the interaction mechanism between industrial clusters and regional brands to promote the rapid development of industrial clusters.