“贾君鹏你妈妈喊你回家吃饭”迅速流行网络的本质,不是某些公关公司号称的惊天策划,也不完全是无厘头文化的驱动力,而是社会化媒体营销的一次大型演练和集中爆发。有必要先给“社会化媒体”下一个基本定义:社会化媒体 “Jia Junpeng your mother shouted for you to go home to eat ” The essence of the rapid pop network, not some of the public relations firm known shaking the plan, it is not entirely nonsensical cultural driving force, but social media marketing a large exercise and focus break out. It is necessary to give “social media ” the next basic definition: social media