“引流量一直是我们最擅长的。”市场管理中心总监贺明在光谷集团已经工作了十五年,曾经参与过凤鸣瓷肌项目的运作。瓷肌品牌的广告投放规模之巨,能够成为国内化妆品电商品牌的龙头,绝大部分得势于成功的引流策略:在全网选取最优质的百度、腾讯、淘宝三大流量入口进行投放。瓷肌没有投放很多的电视广告或者户外广告,但是网盖了无数的互联网用户,凡是上网的人基本都知道,这说明瓷肌的广告的投放是比较精准的。“经手”过瓷肌品牌的贺明在引流方面有丰富的实 “The drainage has always been our best. ” Marketing Management Center Director He Ming has been working in Optical Valley Group for 15 years, has been involved in the operation of Fengming porcelain muscle project. Porcelain muscle brand advertising giant, can become the leading cosmetics brand in the country, the vast majority of the successful trend of the drainage strategy: the whole network to select the best Baidu, Tencent, Taobao three traffic entrance to put. Porcelain muscle did not put a lot of TV ads or outdoor advertising, but the Internet covers countless Internet users, who basically know all Internet users, indicating that the porcelain muscles advertising is more accurate delivery. “Handle ” over the porcelain muscle brand Heming in drainage has a wealth of real