陕西农化如何实现逆势增长——陕西农业生产资料化肥有限责任公司董事长康满红谈自己的经营观

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在当前行业大势极为低迷的情况下,陕西农业生产资料化肥有限责任公司的经营收入却比去年同期增长了10%以上。原因是什么?康满红谈起了自己的经营观。提前布局拿下钾肥代理权康满红说:“我是2001年7月份进入化肥行业的,那个时候生意相对好做,压力也不大。但是我们算是走差异化经营较早的一批人。”他介绍说,进入化肥行业后,他认真研究了陕西的土壤状况和种植结构。“我们这里的土壤呈弱碱性,土壤中能被作物吸收利用的钾元素偏少。经济作物品类较多,如苹果、猕猴桃、红提等。要提高这 In the current situation of the industry is extremely depressed, Shaanxi agricultural means of production of fertilizer limited liability company operating income over the same period last year increased by 10%. What is the reason? Hong Kang talked about their own business concept. Early layout of the agency won the potassium fertilizer Hong Man Hong said: ”I was in July 2001 into the fertilizer industry, when the business is relatively good to do, the pressure is not large, but we are going to take a differentiated group of people earlier. He said that after entering the fertilizer industry, he carefully studied the soil conditions and planting structure in Shaanxi Province. "The soil in our country is alkaline, and the amount of potassium in the soil which can be absorbed and utilized by the crops is less than that in the economic crops, such as apples, kiwifruit, red-rose, etc. To raise this
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