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从中国汽车后市场的萌芽,到前些年的野蛮生长,再到这两年呈现出的新业态、新模式,足以发现,汽车后市场正在变得越来越规范化,也在朝着更正向、更成熟的模式发展。那么,在这样的市场背景下,该如何打造完善的后市场供应链?过去,相较于欧美国家以“连锁经营”为主导的业务模式,中国汽车售后市场一直以分销代理为主导。时至如今,观察中国汽车售后市场现状,我们得以发现,“做连锁、做电商”已渐渐成为一种趋势,连锁经营的概念越来越深入人心。有业内人士称,美国的连锁主导线下分成三级
From the sprouting of China’s automobile market to the brutal growth of previous years to the new format and mode of development that emerged in the past two years, it is enough to find that the automobile aftermarket is becoming more and more standardized and also moving in a more positive direction More mature model development. So, in such a market background, how to create a perfect aftermarket supply chain? In the past, compared to Europe and the United States to “chain operations ” as the dominant business model, the Chinese automobile aftermarket has been dominated by distribution agents. Nowadays, observing the status quo of China’s auto after-sales market, we can find that the concept of “chain operation” has become more and more popular. Insiders said that the United States under the leadership of the main line is divided into three levels