史前人类对信息传达和记录的需要,是人类语言文字产生的前提。在文字诞生之前,人类传达信息的手段主要是声音、形体,而记录信息的手段主要是通过各种造型手段制造记号,并用视觉来读取信息。视觉传达设计这种人类社会文化活动,可以追溯到人类第一次在岩壁上刻画图形和符号的那一 The need of prehistoric human to convey and record information is the premise of human language writing. Prior to the birth of the word, the means by which human beings communicated their messages mainly consisted of sound and body. The means of recording information consisted primarily of making signs through various modeling means and reading information visually. Visual Communication Design This kind of human social and cultural activities can be traced back to the first human beings to depict the figures and symbols on the rock wall